About Go.Farm

Go.Farm is an agricultural investment company founded in 2013. The firm buys underutilized Australian farmland and develops it into productive orchards, vineyards, and other crops like hazelnuts and citrus.

The company has grown quickly over the past five years and now manages over $1.3 billion in assets, including 10 farms and a combined 96,000 hectares. Go.Farm’s team includes 27 people in its management and operations and 200 staff across the farms.

The challenge Go.Farm faced

Go.Farm managed investor relations through manual processes, spreadsheets, Word docs, and PDFs. This made tasks like preparing and communicating capital calls take several days. For on-going investor reporting, the firm used a complex Excel spreadsheet and manually emailed the information to stakeholders, increasing the risk of errors.

There also wasn’t a centralized place for investors to access their documents, so whenever they needed information, the office team had to manually retrieve and send it. This created an operational burden and pulled them away from other critical tasks.

Go.Farm recognized the need for a better investor management solution and began exploring options, but they found most platforms to be expensive and disjointed. Many solutions required separate systems for CRM and investor portals, which fell short of delivering real efficiency gains.

Sarah Grant, Office Manager at Go.Farm, explained:

“Agora stood out for its professionalism and for having all investor data in one hub, allowing investors to log in and access all their documents in one place. We chose Agora because of how the portal looks on the investor side—it’s professional and exactly where we needed to up our game.”

Go.Farm reduces time spent on capital calls by 60%

Before implementing Agora, Go.Farm’s capital call process took two to three days to complete. The manual workflow meant only a limited number of team members understood how to compile and process the necessary information.

Now with Agora, a single finance team member handles the entire process in one day.

Sarah Grant continued:

“The capital call process used to take two or three days, whereas now it can take a day.”

Agora helps Go.Farm cut operational tasks by 75%

Agora’s integrated CRM and investor portal gives the company a unified platform that improves operations. Go.Farm no longer relies on manual processes to manage investor communication.

Teams can now send personalized emails, investor statements, and reports to current and prospective investors. This replaces their previous workflow of mail merges, PDFs, and manual data extraction. They can also choose who the message comes from, such as the Managing Director or COO, without needing to log into individual email accounts or manually send messages one by one.

Sarah shared how this transformation simplifies their workflow. Instead of running Excel spreadsheets in the background, the team can now pull everything directly from Agora, giving them a single source of truth. It also makes it easy to send information to investors, and they can respond right away through the portal. All emails stay in one place, so the team always has a record.

“Tasks that once took up to 10 hours now take just 2–3 hours.”

Go.Farm enhances the investor experience with Agora

Agora’s Investor Portal is a key capability for Go.Farm. It enables them to provide investors direct access to their documents, statements and investment details for the past several years.

Investors no longer need to call and wait for staff to retrieve and send documents. They can instantly access what they need whenever they need it which improves visibility and reduces manual work for the operations team.

Sarah shared that one of the biggest advantages of Agora was its ability to centralize investor information, giving investors easier access and a more professional experience.

“In the past, investors had to call or email me to request documents like tax statements, and I had to look them up and send them manually. Now, everything is stored in Agora, allowing investors—and even their accountants or financial advisors—to access what they need directly from the portal.”

The result: Go.Farm increases efficiency and investor relations with Agora

Agora’s comprehensive platform enhances Go.Farm’s operations with automation and centralized data. This enhances efficiency across the organization and provides a more professional experience for their investors. Using an integrated solution gives the company more capacity to scale their business and better serve their growing investor base.

Discover how Agora can modernize your investment operations and accelerate your growth.